ISB MBA Admission Essay Review & Analysis 2020-2021 intake – MBA Application

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ISB PGP Essay Analysis for 2020-2021 (2021 Intake) - Class of 2022

Each year thousands of candidates apply for the coveted ISB Post Graduate Program popularly known as PGP. The school has seen a consistent increase in applications over the years and it is one the most well known 1-year MBA programs in India.

In June 2020, the school has announced two essay topics that are required from applicants targeting March 2021 intake.

Once again, the school is broadly interested in knowing TWO specific things from the candidate:

  1. Why you should be part of ISB MBA Class
  2. Your clarity on post-MBA career goals and how ISB would help you achieve them

ISB Essay-1

Describe with examples the most important personal quality that you possess which significantly enhances your prospects of being successful as a leader? (400 words)

What ISB Wants to Know? (ISB 2021 intake Essay Analysis)

MBA is largely about developing your leadership abilities, so you need to be on a leadership track to make the cut to ISB. It is important to remember that leadership is more than just a designation. So even if you’re early in your career, you need to think of specific situations in which your “leadership potential” came to the forefront. 

ISB understands that you are investing in the MBA program to develop your leadership skill. However, successful candidates have already made some progress on their own when it comes to becoming a leader.

Remember, ISB is asking for just ONE quality and not a bucket list so you need to filter and just put out the best in your essay.

Successful candidates at ISB are the ones who are able to add value to the class at ISB through their experiences, both professional and personal. In this essay, ISB is interested in knowing your most important personal quality that enhances your prospect of becoming a successful leader in the future. This needs to be backed up with strong examples where you have demonstrated this personal quality in the past. 

It is extremely important to sum up why this quality enhances your prospects of being successful leader.

You should try and avoid writing cliches and dig a level deeper while introspecting your most important personal quality. Almost all candidates would be tempted to write about of being a hard-worker but that’s a surface level quality.

You need to drive your essay argument towards its conclusion so that the reader knows that you are worth your place at ISB.

ISB Essay-2

What are your short term and long-term career goals? How will Post Graduate Program at ISB assist you in achieving your goals? (400 words max)

What ISB wants to know? (ISB Essay Analysis)

Guess what ISB expects in this essay? Specificity. How do you get there? Through research.

As an MBA graduate, ISB wants to know what role, what industry and what seniority level you see yourself pursuing in the short and long term. 

Every year, candidates make the same cardinal mistake of not thinking enough through their career goals. The candidates who are successful in this essay are the ones who are able to be ambitious yet realistic in this essay. 

At the same time, you should include your motivations for pursuing this career path and how does ISB fit into the big picture. Do you even need an MBA to reach that level? 

All these questions need to be answered well even if you have entrepreneurship as your career goal. We would even say, think more thoroughly on these parameters if your career goal is to become an entrepreneur.

A common starting step for most candidates is to read placement reports and attend webinar or info sessions to gain more insights on the ISB advantage. But hey, don’t just tell them the obvious stuff like ranking and placements. That would not make the cut. 


If you are a re-applicant, it is mandatory to submit Additional essay. You may highlight significant changes in your profile from the time you applied last time.(200 words)

What ISB Wants to Know? (ISB Essay Analysis)

This is the typical re-applicant essay that ISB adcom wants from you.

How have you improved since the last time? Did you work on your shortcomings? Maybe a promotion at workplace or a change in job profile. Remember, if you have applied last year, don’t try to overdo in this essay and highlight only the things that can actually be achieved in one year (8-12 months). If you go into the bragging mode, you’ll lose the connect with the Adcom, so the idea is to keep it real and showcase that your passion for getting into ISB is even higher than you had last time!

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Once you decide StepVue to be part of your MBA Admission Journey, you’ll be directly working with the CEO of StepVue.

As someone who has been in your shoes in the past and knows the challenges that candidates face during MBA application process, you’ll certainly benefit from his rich experience.

We work only with limited candidates to maintain the highest standards of work and provide undivided attention to the candidates. 

What you get

Analytical Evaluation

Our highly analytical approach provides you with clear performance evaluation metrics that provide precise insights on areas of improvement. Once you work with Stepvue, you get pin-point accuracy needed to perform at the big stage during the actual interview. We would provide number-driven evaluation of your performance to remove any biases and maintain objectivity on your performance.

Global Experience

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Since we work with limited candidates, we are able to maintain our responsiveness to candidate needs. We understand that MBA application process requires support and keeping this in mind we have kept responsiveness as one of our KPIs. You can be assured of prompt response to your queries on your MBA Admission application.

Exclusivity & Transparency

When you work with StepVue you can be assured of exclusivity. We don't believe in handing over your precious essays and MBA applications to junior back office staff. Working directly with the Founder ensures that you work with someone who knows you, your needs and your strengths to ensure greatest success throughout the application process. Our attention is not affected by your undergraduate college or current employer brand name.


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