ISB MBA Admission Essay Review & Analysis – MBA Application


Hyderabad & Mohali Campus

ISB PGP Essay Analysis for 2019-2020

ISB has a special charm amongst young professionals aspiring for a world class MBA program in India. The B-school is known for its “Young Vibes” and is ranked among Top-Indian B-Schools in leading international rankings such as Financial Times, QS and Economist.

In the recent times, ISB has created a consistency in its essay questions and they are strongly focused around two elements:

  1. Why you should be part of ISB MBA Class
  2. Your clarity on post-MBA career goals and how ISB would help you achieve them

ISB Essay-1

There will be 900 students in the class of 2021. Why should you be one of them?  (400 words max)

What ISB Wants to Know? (ISB Essay Analysis)

Take a moment to realize that there are going to be 900 students in ISB across it’s 2 campuses. Even though, it may sound a lot, you still need to prove your mettle to get inside ISB.

What makes you an ideal candidate for admission to ISB? What’s your unique story? ISB wants diversity in its cohort and this is your chance to showcase that you’re worth it. Highlight your distinctive career background to set yourself apart from other candidates.

You need to bring your unique story across to ISB Adcoms in this essay. 

Refer to your past experiences that bring out your unique compelling story and leadership traits. Make it crisp and interesting to read.

ISB Essay-2

What will you be doing in 2025 and 2030? How will the ISB PGP programme help you to achieve these goals? (400 words max)

What ISB wants to know? (ISB Essay Analysis)

Guess what ISB expects in this essay? Specificity.

As an MBA graduate, ISB wants to know what role, what industry and what seniority level you see yourself pursuing in 2025 and 2030. And why you need ISB MBA to achieve that career goal.

The ball doesn’t stop there. ISB also expect you to have clarity on how you’ll grow to that position after finishing school at ISB.

You should include your motivations for pursuing this career path and how does ISB fit into the big picture. Do you even need an MBA to reach that level? 

Your goals should be realistic and attainable in the given time-frame. When you’re talking about mid-term and slightly long-term goals, you should connect them with the common thread of your experiences and skills you would be picking up on the way.


If you are a re-applicant, it is mandatory to submit Additional essay. You may highlight significant changes in your profile from the time you applied last time.(200 words)

What ISB Wants to Know? (ISB Essay Analysis)

This is the typical re-applicant essay that ISB adcom wants from you.

HOw have you improved since the last time? Did you work on your shortcomings? Maybe a promotion at workplace or a change in job profile. Remember, if you have applied last year, don’t try to overdo in this essay and highlight only the things that can actually be achieved in one year (8-12 months). If you go into the bragging mode, you’ll lose the connect with the Adcom, so the idea is to keep it real and showcase that your passion for getting into ISB is even higher than you had last time!

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Once you decide StepVue to be part of your MBA Admission Journey, you’ll be directly working with the CEO of StepVue.

As someone who has been in your shoes in the past and knows the challenges that candidates face during MBA application process, you’ll certainly benefit from his rich experience.

We work only with limited candidates to maintain the highest standards of work and provide undivided attention to the candidates. 

What you get

Analytical Evaluation

Our highly analytical approach provides you with clear performance evaluation metrics that provide precise insights on areas of improvement. Once you work with Stepvue, you get pin-point accuracy needed to perform at the big stage during the actual interview. We would provide number-driven evaluation of your performance to remove any biases and maintain objectivity on your performance.

Global Experience

When you choose us, you're working with consultant having global professional experience in wide range of business segments. You'll get perspective from multiple dimensions on your essay and interview performance to help you craft your own unique compelling story.


Since we work with limited candidates, we are able to maintain our responsiveness to candidate needs. We understand that MBA application process requires support and keeping this in mind we have kept responsiveness as one of our KPIs. You can be assured of prompt response to your queries on your MBA Admission application.

Exclusivity & Transparency

When you work with StepVue you can be assured of exclusivity. We don't believe in handing over your precious essays and MBA applications to junior back office staff. Working directly with the Founder ensures that you work with someone who knows you, your needs and your strengths to ensure greatest success throughout the application process. Our attention is not affected by your undergraduate college or current employer brand name.


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